If you struggle to nail creative briefs or you want to get more consistency and speed into executing creative projects, this session is for you. I will step through my process from stakeholder kick-off to final sign-off, in an attempt to turn the art of video production (or any media production) into an exact and easily repeatable science.

By unpacking past video projects I will walk through how I ideate, script and produce (end to end) video content that exceeds the client's/stakeholder's expectations whilst delivering a meaningful experience for the target audience. This approach has been successfully applied to a range of creative projects from humorous in nature to more serious subject matter.

What you will take away from the session:

• Creative brainstorming techniques
• Client/Stakeholder engagement
• Copywriting. Storyboarding. On set talent wrangling (management)
• Editing tricks and tips.